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by
Mickey Z.
May
17, 2003
I've
said it before but it bears repeating: The era of classified documents and backroom
scheming has gone the way of the elected president. U.S. leaders -- Republican,
Democrat, or corporate (pardon the redundancy) -- feel little need to conceal
their criminal agendas. Someone, somewhere made the assessment that enough of
us have been sufficiently indoctrinated. There is no longer any necessity to
camouflage regime changes, carpet bombings, or tax cuts for the rich. Cloak
everything in the robes of homeland security and the public won't protest. In
fact, many of them will line up to help.
In
such an age, presidential handlers and their loyal media lapdogs feel secure
discussing methods of manipulation. In a May 16, 2003 New York Times article
("Keepers of Bush Image Lift Stagecraft to New Heights") Elisabeth
Bumiller tells us that the Bush administration is "using the powers of
television and technology to promote a presidency like never before."
Without
a shred of scorn, Bumiller reports, "The White House has stocked its
communications operation with people from network television who have expertise
in lighting, camera angles and the importance of backdrops."
She
even gives a specific example. When President (sic) Bush spoke near Mount
Rushmore last summer, "the White House positioned the best platform for
television crews off to one side, not head on as other White Houses have done,
so that the cameras caught Mr. Bush in profile, his face perfectly aligned with
the four presidents carved in stone."
"We
pay particular attention to not only what the president says but what the
American people see" Dan Bartlett, the White House communications
director, told Bumiller.
Correct
me if I'm wrong, but even Reagan's string-pullers kept stuff like this under
their hoods -- I mean, hats. Hey, who needs Chomsky when the Times is writing
articles like this? We didn't have to wait a few months for some brave soul to
leak a confidential memo to Counterpunch or Democracy Now so we could all tsk,
tsk, tsk in unison at such furtive fraudulence. The White House dupes us and
then uses the allegedly adversarial press to crow about it. Such audacity
renders impotent our media criticism and propaganda decoding. Like the target
audience for Mohammed Saeed al-Sahaf, the infamous Iraqi Information Minister,
we're not even expected to trust the company line...who has time for that?
"Americans
are leading busy lives, and sometimes they don't have the opportunity to read a
story or listen to an entire broadcast," says Bartlett. "But if they
can have an instant understanding of what the president is talking about by
seeing 60 seconds of television, you accomplish your goals as
communicators."
An
instant understanding...or as Mohammed Saeed al-Sahaf once said: “The American
press is all about lies! All they tell is lies, lies and more lies!”
Mickey Z. is the author
of The Murdering of My Years: Artists and Activists Making Ends Meet (www.murderingofmyyears.com) and
an editor at Wide Angle (www.wideangleny.com).
He can be reached at: mzx2@earthlink.net.